Sneak Peek: IFRView Platform


IFR Print Ads Reveal: Boxing Day Knocks Out Black Friday

Thu, 14 Jan 2010 18:19:50 GMT
Custom North America Analysis -- with two major USA and Canada holidays completed, IFR found Canadian retailers were very competitive during Boxing Week compared to USA Black Friday week, especially now that the Canadian dollar is teetering on par with the US dollar.

12 Days of Trends - Recap

Tue, 22 Dec 2009 18:32:15 GMT
If you missed any of the IFR 12 Days of Trends, you are in luck... Click on the link to view all of the exciting stories from the past 12 Days in one article.

IFR moves Netherlands office to Amstelveen.

Thu, 17 Dec 2009 19:13:00 GMT
After 10 years at the Van Eeghenstraat in Amsterdam, IFR is pleased to announce that as per November 1, 2009 it has moved to the GfK building in Amstelveen. This will bring us another step closer to a more intense collaboration demanded by the constantly changing markets.

IFR expands coverage for Print Ads in Central Europe

Thu, 17 Dec 2009 18:51:49 GMT
Beginning November 2009, IFR has expanded coverage for Print Ads tracking in Central Europe. Bulgaria and Serbia are two new additions to the family offering clients with new possibilities for Central European Ad Tracking services. IFR Ad Tracking services continue to dominate the landscape in geographies where retailers view Print Ads as essential marketing tools for communicating special offers.

IFR in TWICE - Apple, Element Gain MP3 Shelf Share

Mon, 07 Dec 2009 18:08:17 GMT
TWICE magazine reports: Apple and Element-branded MP3 players and portable media players (PMPs) gained shelf share at the expense of many major competing brands during the first nine months of 2009. Click on the link to read the full article.

About IFR

Established in 1974, IFR has operations in many countries from Argentina, Australia, Brazil, Canada, China, France, Germany, Hungary, India, Italy, Middle East, Russia, Spain, South Africa, South Korea, South East Asia and USA to name just a few with coverage of over 60 countries worlwide.

IFR is integrated into the Retail & Technology division of the GfK Group

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